Louis Vuitton Logo

A flat, black monogram formed by two overlapping capital letters: an L positioned slightly in front of and touching a V. The letterforms are bold, serifed and closely kerned so the two characters interlock to create a single compact mark. T...

Logo

Black interlocked 'LV' monogram on white background.
Louis Vuitton logo

About Louis Vuitton

A flat, black monogram formed by two overlapping capital letters: an L positioned slightly in front of and touching a V. The letterforms are bold, serifed and closely kerned so the two characters interlock to create a single compact mark. The mark is rendered in solid black on a white background with no additional ornamentation.

The composition is minimal and symmetrical in feel, relying on the negative space where the letters meet. There is no surrounding text, border, or color variation — the logo is presented solely as the black interlocked "LV" lettermark on white.

What's in it: capital letter L capital letter V

Shapes: monogram interlocked letters capital letterforms lettermark

Style: minimalist classic lettermark flat serif

Text in logo: LV

Interlocked capital letters forming a compact monogram, which visually suggests heritage, exclusivity and a classic luxury mark.

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary

Louis Vuitton Logo History

French luxury fashion house Louis Vuitton was founded by Louis Vuitton in 1854; the interlocked 'LV' monogram is an iconic brand mark used on leather goods and accessories.

Frequently asked

Does the logo contain text?

The mark is a monogram composed of the capital letters 'L' and 'V' rather than a full wordmark.

What colours are used?

Solid black on white background (black #000000, white #FFFFFF).

Can I use this logo freely?

No — the monogram is a trademarked logo of a luxury brand and usage typically requires permission from the rights holder.

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