Martini Racing Logo

A stacked, all-caps white wordmark: 'MARTINI' on the top line and 'RACING' on the bottom, centered in a wide dark-blue rectangular field. A solid red horizontal bar runs between the two words across the full width. Short horizontal light-b...

Logo

White stacked 'MARTINI RACING' wordmark with central red stripe and light-blue horizontal bars on dark navy background.
Martini Racing logo

About Martini Racing

A stacked, all-caps white wordmark: 'MARTINI' on the top line and 'RACING' on the bottom, centered in a wide dark-blue rectangular field. A solid red horizontal bar runs between the two words across the full width.

Short horizontal light-blue bars (grouped as three thin stripes) appear to the left and right of each word, aligned with the top and bottom text lines. The overall look is bold, geometric and reminiscent of a racing livery.

Shapes: rectangle (background) wordmark (stacked) solid horizontal bar short horizontal stripes

Style: bold geometric minimalist retro motorsport livery flat colors

Text in logo: MARTINI RACING

Evokes motorsport livery and speed through stacked bold lettering, a central red racing stripe, and short light-blue racing stripes.

Colors

Extracted from the image. How we pick the colors →

Navy blue
#092B48 · primary
White
#FFFFFF · primary
Red
#D72631 · accent
Light cyan
#00A8E8 · secondary

Martini Racing Logo History

Martini Racing is the motorsport/sponsorship identity used by the Italian vermouth company Martini & Rossi; the striped livery and wordmark have been applied to race cars and rally teams since the late 1960s and became an iconic motorsport sponsor design through the 1970s–1990s.

Frequently asked

What are the main colours used in this logo?

Dark navy background, white wordmark, a central red stripe, and light-cyan horizontal stripes.

Is there any pictorial object in the logo?

No — it’s a typographic wordmark with geometric horizontal stripes (a racing livery style).

What does the central red bar represent visually?

Visually it acts as a bold separator and accent, evoking a racing stripe used on cars.

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