Mercury Marine Logo
A bold, italicized uppercase wordmark reading "MERCURY" in a bright red, condensed sans-serif. The letters are slanted forward (right) giving a strong sense of motion and speed. The letterforms are solid with slight tapering on some strokes...
Logo
About Mercury Marine
A bold, italicized uppercase wordmark reading "MERCURY" in a bright red, condensed sans-serif. The letters are slanted forward (right) giving a strong sense of motion and speed. The letterforms are solid with slight tapering on some strokes, and the overall treatment is compact and high-impact.
To the left of the wordmark are three overlapping, tapered metallic ribbons or chevron-like shapes arranged diagonally down-right. They have a silver/gray gradient (darker toward the top/left and lighter toward the lower/right) that gives a reflective, engine/metal feel and visually balances the red wordmark.
What's in it: overlapping metallic ribbons
Shapes: italic wordmark uppercase sans-serif three tapered ribbons diagonal arrangement
Style: bold modern italic metallic gradient condensed
Text in logo: MERCURY
Conveys speed and forward motion; metallic ribbons evoke machinery, engines or propulsion.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What text appears in the logo?
The logo displays the uppercase wordmark "MERCURY" in a bold, italic condensed sans-serif.
What are the main colors?
A bright red for the wordmark and two silver/gray tones for the three overlapping tapered ribbons.
What does the emblem on the left look like?
Three overlapping, tapered metallic ribbons or chevrons arranged diagonally, with a reflective silver gradient.
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