Nestle Pure Life Logo

Logo

Nestle Pure Life logo

About Nestle Pure Life

At the top is a horizontally oriented oval filled with a deep blue background. Centered inside the oval is the white Nestlé wordmark (with the accented "é"); beneath the text, two stylized light-blue wavy lines cut across the lower portion of the oval to suggest water. A small registered ® mark appears near the oval's upper-right edge.

Below the oval is the brand name text reading "Pure Life" in a matching deep-blue serif/sans hybrid type, and under that are three magenta/pink stylized human silhouettes (two adults and one child) with raised arms, forming a friendly family motif.

What's in it: wave (water) three stylized people / family registered trademark symbol

Shapes: oval wavy lines wordmark human silhouettes registered trademark symbol

Style: clean friendly pictorial mark + wordmark flat colors modern

Text in logo: Nestlé Pure Life

Visually emphasizes purified water (waves) and family/health (three stylized figures).

Colors

Extracted from the image. How we pick the colors →

Deep blue (oval background)

#0066B3 · primary

Light blue (waves & outline)

#33AFFF · secondary

White (wordmark & negative space)

#FFFFFF · accent

Magenta/pink (family silhouettes)

#E4007F · accent

Nestle Pure Life Logo History

Nestlé Pure Life is a bottled water brand introduced by Nestlé; the brand has been marketed globally as a packaged/purified water product and uses a family-and-water visual identity to emphasize purity and health.