ODS ONU Logo

A rectangular grid of 17 brightly coloured square tiles arranged in rows, each tile containing a white pictogram and a goal number. Above the grid is a horizontal wordmark in blue/cyan reading (Portuguese) "OBJECTIVOS DO DESENVOLVIMENTO SUS...

Logo

Grid of 17 colourful squares with white pictograms and the header 'OBJECTIVOS DO DESENVOLVIMENTO SUSTENTÁVEL'.
ODS ONU logo

About ODS ONU

A rectangular grid of 17 brightly coloured square tiles arranged in rows, each tile containing a white pictogram and a goal number. Above the grid is a horizontal wordmark in blue/cyan reading (Portuguese) "OBJECTIVOS DO DESENVOLVIMENTO SUSTENTÁVEL" and a small circular emblem at the far left. The overall layout sits on a black background.

Each square uses a distinct solid colour (red, orange, yellow, green, blue, purple, etc.) and a simple white icon representing different social, environmental and economic themes (people, heartbeat, book, factory/buildings, fish, tree, etc.). At the lower right there is a small unit of text and a circular emblem repeating the visual identity at reduced scale.

What's in it: human figures (pictogram) heartbeat/health line open book buildings/factory fish tree/leaf scales (justice/policy)

Shapes: square grid wordmark small circle (emblem) pictogram icons

Style: flat pictogram colorful grid informational

Text in logo: OBJECTIVOS DO DESENVOLVIMENTO SUSTENTÁVEL

A set of 17 distinct goals or priorities, visually representing diverse sustainable development themes (social, economic, environmental) through coloured tiles and pictograms.

Colors

Extracted from the image. How we pick the colors →

Cyan (header/wordmark)
#00AEEF · primary
Red (goal tile)
#E5243B · accent
Green (goal tile)
#4C9F38 · accent
Yellow / orange (goal tile)
#F5B400 · accent
Black (background)
#000000 · secondary

ODS ONU Logo History

This is the official visual identity for the United Nations' 17 Sustainable Development Goals (SDGs), introduced as part of the 2030 Agenda for Sustainable Development in 2015.

Frequently asked

What does this logo represent?

It represents the United Nations' 17 Sustainable Development Goals (SDGs), each tile symbolising a different global goal.

Why are there 17 coloured squares?

Each square is a distinct SDG with its own colour and pictogram to visually communicate a specific target area (e.g., health, education, climate).

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