OFF White Logo

About OFF White

A bold, monochrome mark composed of two elements stacked vertically. At the top is a solid horizontal rectangular bar containing the wordmark "OFF WHITE" in condensed, blocky, all-caps serif type; the bar and text are black on a white background (the bar appears filled and the letters are cut out or white-on-black). Below the bar sits a large geometric emblem made from four thick arrows arranged as a crossed X: each arrow points outward toward the four cardinal directions, forming a symmetrical cross-of-arrows motif.

The overall layout is stark and minimal: heavy black shapes on a light background, with strong geometric lines and high contrast. The wordmark is compact and rectangular, while the emblem is large and centered beneath it, creating a stacked, badge-like composition suited to apparel labels and branding tags.

What's in it: arrows

Shapes: horizontal rectangle (wordmark bar) crossed arrows forming an X symmetrical geometric emblem uppercase wordmark

Style: monochrome bold geometric minimalist streetwear

Text in logo: OFF WHITE

The crossed outward-pointing arrows evoke intersection, direction and movement; the stark, industrial wordmark and high contrast suggest utilitarian/industrial signage and streetwear aesthetics.