Polini Logo
On a solid black background sits a bold, lowercase blue wordmark reading "polini". The letters are rounded and filled with a medium blue, each letter outlined in a thin white stroke. To the right of the final "i" there is a small, vertical,...
Logo
About Polini
On a solid black background sits a bold, lowercase blue wordmark reading "polini". The letters are rounded and filled with a medium blue, each letter outlined in a thin white stroke. To the right of the final "i" there is a small, vertical, white wordmark reading "motori" (rotated 90 degrees) and a registered ® symbol.
To the left of the wordmark are three slanted parallelograms/stripes stacked diagonally (leaning up to the right) in darker and lighter blue tones, separated by thin white borders. A white cursive/script tagline sits beneath the main wordmark.
Shapes: rounded wordmark three slanted parallelograms vertical small wordmark script tagline
Style: modern bold rounded outlined script tagline flat
Text in logo: polini
The three slanted parallelograms and italicized/script tagline visually suggest speed, motion and mechanical performance.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What do the three slanted stripes represent?
Visually they convey motion and speed — a common motif for brands in motorsports and performance parts.
Is there text other than the main wordmark?
Yes — a small vertical 'motori' wordmark appears to the right of the main text, and a white cursive tagline is placed beneath it.