Prodrive Logo

A purely typographic, monochrome wordmark reading "Prodrive" in white set on a solid black rectangular background. The letters are bold, slightly condensed and slanted/oblique, giving a sense of forward motion; there are no additional symbo...

Logo

White "Prodrive" slanted bold wordmark on a black background.
Prodrive logo

About Prodrive

A purely typographic, monochrome wordmark reading "Prodrive" in white set on a solid black rectangular background. The letters are bold, slightly condensed and slanted/oblique, giving a sense of forward motion; there are no additional symbols, emblems, or graphical elements.

The mark is horizontally aligned and uses a sans-serif style with clean, rounded terminals. Letterspacing is tight, producing a compact, cohesive wordmark that reads clearly at small sizes against the dark field.

Shapes: wordmark horizontal layout oblique/italic letterforms condensed letters

Style: minimalist monochrome bold sans-serif italic/oblique

Text in logo: Prodrive

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary

Prodrive Logo History

Prodrive is a British motorsport and automotive engineering company founded by David Richards in 1990; it became well known for running and engineering competitive rally and racing programs (notably with Subaru in the World Rally Championship) and for developing performance and racing cars.

Frequently asked

Is this a symbol or an emblem?

No — the logo is a typographic wordmark only, with no separate symbol or icon.

What industry is this logo associated with?

It belongs to the motorsport and automotive engineering sector.

Who founded the company?

The company was founded by David Richards in 1990.

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