Rakuten Delivery Logo

A stacked wordmark set in a geometric, rounded sans-serif. The top line reads "Rakuten" in a bold orange; directly beneath it is a short, angled wedge/underline that tapers to the right. Below that, on a separate line, is the word "Delivery...

Logo

Rakuten Delivery logo — orange stacked wordmark with angled underline.
Rakuten Delivery logo

About Rakuten Delivery

A stacked wordmark set in a geometric, rounded sans-serif. The top line reads "Rakuten" in a bold orange; directly beneath it is a short, angled wedge/underline that tapers to the right. Below that, on a separate line, is the word "Delivery" in the same orange but a lighter weight.

The design is flat and monochrome (single orange hue on a white background), with the angled underline providing a sense of forward motion. There are no pictorial icons — the logo is purely typographic with a single graphic stroke under the first word.

Shapes: wordmark angled underline / wedge stacked text

Style: modern minimalist flat geometric sans-serif stacked layout

Text in logo: Rakuten Delivery

The angled underline evokes speed and forward motion, suggesting delivery or logistics service.

Colors

Extracted from the image. How we pick the colors →

Orange (primary)
#F39C12 · primary
White (background)
#FFFFFF · secondary
Darker orange (accent)
#D97706 · accent

Frequently asked

What are the main colours in this logo?

A single orange hue is used for the wordmark and underline on a white background.

Is there an icon in the logo?

No pictorial icon — it is a typographic wordmark with an angled underline wedge.

What does the angled underline suggest?

Visually it suggests motion or speed, fitting a delivery/logistics service.

Similar logos