Ready to Race Logo

A warm orange square canvas with a bold, black, stacked wordmark reading "READY" on the top line, "TO" in the middle, and "RACE" on the bottom; a small ™ appears beside the bottom line. To the right of the middle word "TO" are two right-poi...

Logo

Stacked black 'READY TO RACE' wordmark with two grey chevrons on orange background and small KTM logo in lower band.
Ready to Race logo

About Ready to Race

A warm orange square canvas with a bold, black, stacked wordmark reading "READY" on the top line, "TO" in the middle, and "RACE" on the bottom; a small ™ appears beside the bottom line. To the right of the middle word "TO" are two right-pointing chevrons in a pale grey. A thinner horizontal band of slightly darker orange crosses the bottom; a small black italicized KTM logotype sits at the lower-right within that band.

The typography is heavy, condensed sans-serif in all caps; overall composition is high-contrast and minimal, emphasizing forward motion via the double chevrons and the stacked vertical alignment of the words.

What's in it: chevrons (arrows)

Shapes: square background stacked wordmark double chevrons horizontal band italic wordmark (logotype)

Style: bold minimalist modern flat high-contrast industrial

Text in logo: READY TO RACE™

Evokes speed and forward motion (right-pointing chevrons) and racing/competition through bold, urgent typography.

Colors

Extracted from the image. How we pick the colors →

Orange (background)
#EA5A40 · primary
Dark orange (bottom band)
#E14A36 · secondary
Black (wordmark & logotype)
#000000 · accent
Light grey (chevrons)
#E6E6E6 · accent

Ready to Race Logo History

“Ready to Race” is the long-standing corporate slogan/tagline used by KTM, the Austrian motorcycle manufacturer, as a marketing phrase emphasizing the brand's racing focus and motorsports heritage.

Frequently asked

What brand uses the 'Ready to Race' slogan?

It is the long-standing marketing slogan of KTM, the Austrian motorcycle manufacturer.

What do the chevrons signify?

The two right-pointing chevrons visually suggest forward motion and speed.

What are the main colors in this logo?

A warm orange background (#EA5A40), a darker orange band (#E14A36), black for the text (#000000), and light grey chevrons (#E6E6E6).

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