Rover Logo

Centered on a black field is the uppercase wordmark "ROVER" in a warm gold, set above a heraldic emblem. The emblem consists of a tall, slightly curved maroon sail with several narrow vertical lighter stripes and a small pennant at its mast...

Logo

Gold ROVER wordmark above a maroon sail and stylized gold Viking longship emblem on black background.
Rover logo

About Rover

Centered on a black field is the uppercase wordmark "ROVER" in a warm gold, set above a heraldic emblem. The emblem consists of a tall, slightly curved maroon sail with several narrow vertical lighter stripes and a small pennant at its mast top.

Below the sail is a stylized gold Viking longship bow with decorative scrollwork and a carved face/figurehead visible at the sail's center, all rendered in flat, high-contrast gold outlines against the maroon and black background.

What's in it: longship (stylized) sail stylized figurehead/face

Shapes: wordmark shield-like sail (rounded-top) vertical stripes boat/longship silhouette pennant

Style: heraldic vintage illustrative flat color emblem

Text in logo: ROVER

A heraldic/Viking longship motif that evokes maritime heritage, tradition and exploration (visually evident from the sail, figurehead and ship bow).

Colors

Extracted from the image. How we pick the colors →

Maroon / Deep red
#8B1220 · primary
Gold / Warm yellow
#D4A33A · secondary
Black (background)
#000000 · accent

Rover Logo History

British automobile marque whose badge traditionally features a stylized Viking longship; the longship emblem has been used historically on Rover cars.

Frequently asked

What brand uses this logo?

Rover, the British automobile marque, known for a longship emblem.

What are the main colours?

Deep maroon (#8B1220), warm gold (#D4A33A) and black (#000000).

What does the emblem show?

A stylized Viking longship: a maroon sail with vertical stripes, a small pennant, and a decorative gold ship bow with a figurehead.

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