Seat FR Logo
A two-letter, stylized badge combining the letters "F" and "R" in a slanted, italic form. The left stroke (F) is filled solid black and the right stroke (R) is filled solid red; both letters share a continuous silver/metallic outline with s...
Logo
About Seat FR
A two-letter, stylized badge combining the letters "F" and "R" in a slanted, italic form. The left stroke (F) is filled solid black and the right stroke (R) is filled solid red; both letters share a continuous silver/metallic outline with subtle inner white highlights that create a beveled, 3D appearance.
The mark sits on a plain white background with a soft drop shadow. The overall look is glossy and metallic, sporty and dynamic due to the forward-leaning slant and bold, rounded letterforms.
What's in it: letter F letter R
Shapes: italic/oblique wordmark connected letterforms metallic outline beveled/3D badge
Style: sporty metallic 3D/embossed glossy minimal
Text in logo: FR
Evokes speed and performance through forward slant, bold letterforms and metallic finish (sport/trim badge).
Colors
Extracted from the image. How we pick the colors →
Seat FR Logo History
FR is used by SEAT as the designation for its sport/performance trim level. The letters "FR" stand for "Formula Racing" and appear as a model-badge on SEAT vehicles to indicate a sportier specification.
Frequently asked
What does 'FR' stand for?
'FR' stands for 'Formula Racing' and denotes a sport/performance trim level.
Where is this badge used?
It is used as a trim badge on vehicles to indicate a sportier specification.