Shopify Logo

A simple flat-style icon to the left of a horizontal wordmark. The icon is a stylized shopping bag rendered in two shades of green (a lighter front face and a darker side face) with a short curved handle; a large white, slightly tilted lett...

Logo

Green shopping bag icon with white 'S' to the left of black 'Shopify' wordmark.
Shopify logo

About Shopify

A simple flat-style icon to the left of a horizontal wordmark. The icon is a stylized shopping bag rendered in two shades of green (a lighter front face and a darker side face) with a short curved handle; a large white, slightly tilted letter "S" is centered on the front face of the bag. To the right is a clean, black sans-serif wordmark reading "Shopify" in lowercase-style title case (capital S then lowercase letters).

Overall the mark is minimalist and modern: the bag icon uses solid fills and no outlines, and the wordmark is set in a single weight with generous spacing, creating a balanced left-icon plus right-text composition suitable for digital and print use.

What's in it: shopping bag letter 'S'

Shapes: shopping bag silhouette arched handle letterform 'S' inside bag horizontal wordmark

Style: minimalist flat modern geometric wordmark + symbol

Text in logo: Shopify

Evokes shopping and e-commerce through the retail bag icon; the prominent 'S' ties the symbol to the brand initial.

Colors

Extracted from the image. How we pick the colors →

Bright green (bag front)
#7AC142 · primary
Darker green (bag side)
#5AA937 · secondary
Black (wordmark)
#111111 · secondary
White (letter 'S')
#FFFFFF · accent

Shopify Logo History

Shopify is a Canadian e-commerce platform company founded in 2006 by Tobias Lütke, Daniel Weinand and Scott Lake to provide online stores and retail point-of-sale systems; it grew into a widely used hosted e-commerce solution and went public in 2015.

Frequently asked

What object is shown in this logo?

A stylised shopping bag with a white 'S' on its front face.

What are the main colours used?

Two shades of green for the bag, white for the 'S', and black for the wordmark.

Which industry does this logo represent?

E-commerce / online retail platform.

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