Smirnoff Ice Logo
A bold red arched banner sits across the center with the white, all-caps wordmark "SMIRNOFF" in a slightly condensed serif. Behind the banner is a large stylized icy snowflake rendered in pale blue with small circular bubble accents and a s...
Logo
About Smirnoff Ice
A bold red arched banner sits across the center with the white, all-caps wordmark "SMIRNOFF" in a slightly condensed serif. Behind the banner is a large stylized icy snowflake rendered in pale blue with small circular bubble accents and a small crown motif centered at the top.
Beneath the banner the word "ICE" appears in large metallic/silver gradient capital letters with subtle beveling and black outlines/shadows for a three-dimensional, glossy look. The overall composition layers the red banner over the blue ice motif for strong contrast and legibility.
What's in it: snowflake crown bubbles
Shapes: arched banner stylized snowflake stacked wordmark crown round bubble accents
Style: bold metallic gradient 3D bevel glossy illustrative
Text in logo: SMIRNOFF ICE
The snowflake and pale blue tones visually evoke cold/refreshing qualities; the small crown suggests premium/heritage.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What are the main colors in this logo?
Deep red banner (#B71C1C), pale ice blue background (#D7F4FB), silver/metallic gray for "ICE" (#B7B7B7), and black outlines (#000000).
What objects or symbols appear in the design?
A large stylized snowflake with bubble accents, a small crown above it, a red arched banner with the SMIRNOFF wordmark, and the metallic "ICE" word beneath.
Is there readable text?
Yes — the logo shows the wordmark "SMIRNOFF" on the red banner and "ICE" beneath it.
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