Spalding Logo

A monochrome wordmark reading "Spalding" in a bold, italicised script-like type. The letters are connected and slightly slanted; the initial capital S is prominent and the terminal g has a distinctive loop. A long, single curved underline/...

Logo

Black 'Spalding' cursive wordmark with long curved underline on white background.
Spalding logo

About Spalding

A monochrome wordmark reading "Spalding" in a bold, italicised script-like type. The letters are connected and slightly slanted; the initial capital S is prominent and the terminal g has a distinctive loop.

A long, single curved underline/swoosh originates near the initial letter and runs beneath the full word, tapering to a point at the right. The logo is entirely black on a white background with no additional symbols or imagery.

Shapes: wordmark curved underline / swoosh script lettering

Style: script italic bold monochrome minimalist

Text in logo: Spalding

The long curved underline/swoosh and slanted script imply motion and dynamism, qualities often associated with sports brands.

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary

Spalding Logo History

Spalding is an American sporting goods company founded by Albert Spalding in 1876, best known for manufacturing basketballs and other sports equipment; the brand had a long association with basketball and served as the NBA's official ball supplier for many decades.

Frequently asked

What company uses this logo?

Spalding, an American sporting goods manufacturer.

Is this logo text-only or does it include a symbol?

It's a text-only wordmark with a curved underline/swoosh beneath the letters.

What is Spalding best known for?

Spalding is best known for producing basketballs and other sports equipment.

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