Sulamérica Saúde Novo Logo

A horizontal wordmark reading "SulAmérica" set in a rounded, modern sans-serif and rendered in a deep navy-blue. The capital "S" and "A" are present and the acute accent over the "é" is visible as part of the wordmark. Above the wordmark s...

Logo

SulAmérica wordmark in dark blue with two orange wavy ribbons above
Sulamérica Saúde Novo logo

About Sulamérica Saúde Novo

A horizontal wordmark reading "SulAmérica" set in a rounded, modern sans-serif and rendered in a deep navy-blue. The capital "S" and "A" are present and the acute accent over the "é" is visible as part of the wordmark.

Above the wordmark sit two overlapping, horizontal wavy ribbons in warm orange tones — a lighter orange wave and a slightly darker burnt-orange wave — creating a flowing, ribbon-like motif that spans the width of the wordmark.

What's in it: ribbon wave

Shapes: wordmark horizontal wavy ribbons wavy line acute accent

Style: modern corporate clean gradient sans-serif

Text in logo: SulAmérica

The pair of flowing orange ribbons evokes motion, warmth and continuity; combined with the solid blue wordmark it suggests stability with a friendly, dynamic accent.

Colors

Extracted from the image. How we pick the colors →

Navy blue
#123A7A · primary
Warm orange
#F68B1E · secondary
Burnt orange
#C85A18 · accent

Frequently asked

What elements are in this logo?

A navy-blue wordmark reading 'SulAmérica' with two overlapping orange wavy ribbons above it.

What are the main colours?

A deep navy blue (primary) and two warm orange tones (secondary and accent).

Is there any text in the logo?

Yes — the wordmark 'SulAmérica', including an acute accent over the 'é'.

What does the ribbon motif suggest visually?

Visually it suggests motion, warmth and continuity, acting as a friendly accent to the stable wordmark.

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