Takasago Excel Rim Logo
A black rectangular panel containing a bold, condensed wordmark: the uppercase word "EXCEL" in bright yellow. The letters are heavily italicized (slanted forward) with sharp, geometric cuts on the stems and terminals, giving a fast, aggress...
Logo
About Takasago Excel Rim
A black rectangular panel containing a bold, condensed wordmark: the uppercase word "EXCEL" in bright yellow. The letters are heavily italicized (slanted forward) with sharp, geometric cuts on the stems and terminals, giving a fast, aggressive appearance.
Below and aligned to the right of the main wordmark is a much smaller, yellow cursive/script tagline reading "Takasago Rim" with a decorative terminal flourish. The layout is simple and high-contrast against the solid black background.
Shapes: wordmark rectangular background italic logotype script tagline
Style: bold condensed italic sans-serif (main) script (tagline) flat high-contrast
Text in logo: EXCEL Takasago Rim
The forward-leaning, angular letterforms evoke speed, dynamism and performance; the script tagline adds a touch of craftsmanship or brand signature.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What text appears in the logo?
The main wordmark reads 'EXCEL' and a smaller cursive tagline reads 'Takasago Rim'.
What are the primary colours?
A bright yellow wordmark on a solid black background.
What style is the main wordmark?
A bold, condensed, heavily italicized sans-serif style with sharp geometric cuts.
What does the logo visually suggest?
The slanted, angular lettering suggests speed and performance; the script tagline adds a signature or craftsmanship feel.
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