Tchibo Logo

A bright yellow script wordmark reading "Tchibo" sits centered on a solid, deep blue square background. Above the wordmark is a yellow abstract mark: an oval shape suggestive of a coffee bean topped by a smooth, curling swirl that reads as...

Logo

Yellow Tchibo script with stylized coffee-bean and steam symbol on a blue square background.
Tchibo logo

About Tchibo

A bright yellow script wordmark reading "Tchibo" sits centered on a solid, deep blue square background. Above the wordmark is a yellow abstract mark: an oval shape suggestive of a coffee bean topped by a smooth, curling swirl that reads as rising steam.

The lettering is bold, flowing and italicised with rounded terminals and a slightly calligraphic style. The mark and wordmark are flat (no gradients) and use only the two high-contrast colors.

What's in it: coffee bean steam swirl

Shapes: square background script wordmark oval (bean) curled/spiral steam mark

Style: script bold flat minimalist retro-inspired

Text in logo: Tchibo

The oval plus curling line visually suggests a coffee bean with rising steam, evoking coffee, warmth and freshness.

Categories

Food and Drink
Tchibo Food Food And Drinks

Colors

Extracted from the image. How we pick the colors →

Deep blue (background)
#0B57A4 · primary
Bright yellow (mark & wordmark)
#FFD200 · accent

Tchibo Logo History

Tchibo is a German coffee company and retailer founded in 1949 in Hamburg; it is known for its coffee products and a network of retail stores offering coffee and rotating non-food merchandise.

Frequently asked

What does the symbol above the text represent?

A stylised coffee bean with a curling steam line, indicating coffee/steam.

What are the logo's primary colors?

A deep blue background and a bright yellow mark/wordmark.

Is there text in the logo?

Yes — the script wordmark reads "Tchibo".

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