Tommy Hilfiger Logo

Logo

Tommy Hilfiger logo

About Tommy Hilfiger

A navy-blue uppercase wordmark reading "TOMMY" then a small rectangular flag, then "HILFIGER" in the same navy sans-serif type. The flag is a simple horizontal rectangle divided into three fields: a white square at the left center and a red rectangle at the right center, with navy bars above and below the central white/red area.

Directly beneath the main wordmark is the smaller, condensed navy word "UNDERWEAR." The overall look is flat, minimal and geometric with wide letter spacing and clean, modern sans-serif letterforms.

What's in it: flag

Shapes: wordmark rectangular flag horizontal bars uppercase letterforms

Style: modern minimalist flat geometric sans-serif

Text in logo: TOMMY HILFIGER UNDERWEAR

A simplified flag motif that evokes a national/nautical flag and a preppy, heritage aesthetic.

Colors

Extracted from the image. How we pick the colors →

Navy blue

#0A2E6B · primary

Red

#C8102E · accent

White

#FFFFFF · secondary

Tommy Hilfiger Logo History

Tommy Hilfiger is an American fashion brand founded by designer Tommy Hilfiger in 1985. The red-white-blue rectangular flag motif became the brand's signature badge and is commonly used across its apparel and accessories.