Universiti Sains Malaysia Logo

About Universiti Sains Malaysia

The image shows a two-part university identity: at left is a detailed heraldic crest and at right a bold typographic mark. The crest contains a shield with an open book motif above a stylised hibiscus flower, flanked by two standing tigers, topped by a radiating sun and decorative fern-like leaves; a yellow ribbon with the words "KAMI MEMIMPIN" appears beneath. The crest is colorful and illustrative with fine outlines.

To the right is a modern, condensed wordmark of three large uppercase letters forming "USM". The letters are rendered in a deep purple with a white inset in the central letter and a small orange triangular accent at the bottom of the middle character, producing a strong, contemporary contrast to the traditional crest.

What's in it: book (open) hibiscus flower tigers sun

Shapes: heraldic shield standing animals (supporters) radiant sun ribbon/banner condensed wordmark

Style: heraldic illustrative bold wordmark contrast modern

Text in logo: USM; KAMI MEMIMPIN

Combines academic motifs (open book) with national/identity symbols (tigers, hibiscus, radiant sun) suggesting education, leadership and national affiliation.