VW Motorsport Logo

A compact motorsport logo composed of three tall, slanted parallelograms placed side‑by‑side, slanting to the right. From left to right the bars are a very light gray (narrow), a pale medium blue (medium width), and a darker vivid blue (wid...

Logo

VW roundel left of three slanted blue stripes with italic 'motor sport' wordmark below.
VW Motorsport logo

About VW Motorsport

A compact motorsport logo composed of three tall, slanted parallelograms placed side‑by‑side, slanting to the right. From left to right the bars are a very light gray (narrow), a pale medium blue (medium width), and a darker vivid blue (widest). Below and slightly to the left of the bars sits a circular VW roundel in blue and white. To the right of the roundel, stacked in two lines, is the italic, lowercase wordmark "motor sport" in the same vivid blue.

The overall look is geometric and sporty: flat colours, clean edges, and an italicized wordmark that reinforces a sense of forward motion. The composition uses a restrained palette of blue tones plus a light gray accent against a white background.

What's in it: VW roundel diagonal/leaning stripes

Shapes: three slanted parallelograms circle (VW roundel) stacked italic wordmark

Style: sporty geometric flat italic minimalist

Text in logo: motor sport

The slanted bars and italic wordmark visually evoke speed and forward motion; the circular VW roundel signals the Volkswagen brand.

Colors

Extracted from the image. How we pick the colors →

Vivid blue
#0B67B3 · primary
Pale cornflower blue
#8EAEE6 · secondary
Light gray
#D8DBDD · accent

VW Motorsport Logo History

This is the identity used by Volkswagen's motorsport division (Volkswagen Motorsport) on team liveries, promotional material and merchandise to denote the company's racing activities.

Frequently asked

What brand is this logo for?

This is the Volkswagen Motorsport (VW Motorsport) logo used by Volkswagen's racing division.

What do the slanted bars represent?

Visually they suggest speed, motion and a racing/sporty character.

What are the main colours (hex)?

Primary vivid blue #0B67B3, secondary pale blue #8EAEE6, accent light gray #D8DBDD.

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