WHSmith Logo

WHSmith logo - this is the new logo for the UK based retailer. The one on your site is out of date.

Logo

WHSmith logo
WHSmith logo

About WHSmith Logo

The logo in question appears to be a pure text-based design with no additional imagery or symbols. It consists solely of the letters "WHSmith" in upper-case, depicting the brand name. The font is blocky and bold, designed for easy readability and a strong visual impact. The font style is sans-serif, characterized by clean lines without any small projecting features at the end of strokes. The colours of the logo are not visible in the provided image, as it appears against a solid background without any discernible color. The name is arranged in a simple, horizontal line suggesting simplicity and directness. There are no additional taglines, slogans, or embellishments accompanying the text, which would contribute to the minimalist design approach for this company's brand identity.

The WHSmith logo is a shopping logo made up of around 1 different colors.

The WHSmith logo is quite a simple logo made up of just one shape, it consists of just 1 rectangle.

The WHSmith logo is a Whsmith, Shop, Shopping and United Kingdom logo.

Basic colors

Approximations to common color names. How we pick the colors →

Black

Advanced colors

Black

Hex colors

#000000