Xerox 2008 (new) Logo

About Xerox 2008 (new)

A lowercase red wordmark reading "xerox" sits left of a glossy, three-dimensional red sphere. The sphere contains two wide white ribbons that cross over each other at an angle, forming an X-like shape across the curved surface; the sphere uses gradients and darker shading to appear spherical and reflective.

The wordmark is a simple, rounded sans-serif in solid red that matches the sphere's primary hue. The overall mark pairs a flat typographic element with a polished 3D emblem, giving a corporate, modern appearance.

What's in it: sphere ribbons X (formed by ribbons)

Shapes: lowercase wordmark 3D sphere crossed ribbons circular emblem

Style: modern 3D gradient minimalist corporate

Text in logo: xerox

Two white ribbons cross over a red spherical form to create an X-like motif on a globe-like emblem; visually emphasizes the letter X and a global/connected sphere.