Yahoo Logo

A single-line wordmark set in all-capital serif letters reading "YAHOO!". The letters are filled with a solid vivid red and show distinct, sharp serifs and moderate contrast between thick and thin strokes; the final character is a bold excl...

Logo

Red uppercase serif wordmark "YAHOO!" with exclamation mark on white background.
Yahoo logo

About Yahoo

A single-line wordmark set in all-capital serif letters reading "YAHOO!". The letters are filled with a solid vivid red and show distinct, sharp serifs and moderate contrast between thick and thin strokes; the final character is a bold exclamation mark. The letterforms are closely tracked with consistent stroke weight and rounded counter shapes in the A and O characters.

The mark is typographic only (no separate icon) and rendered flat on a white background with no gradients or outlines. Overall it reads as a bold, energetic typographic logotype driven by the red color and the terminating exclamation point.

Shapes: wordmark uppercase letters exclamation mark

Style: serif typographic bold flat color classic

Text in logo: YAHOO!

The exclamation mark visually suggests energy, excitement or emphasis; the bold red wordmark conveys attention and immediacy.

Categories

Technology
Yahoo Communication Technology

https://www.yahoo.com

Colors

Extracted from the image. How we pick the colors →

Red
#E53935 · primary
White
#FFFFFF · secondary

Frequently asked

Does the logo include any icon or symbol besides text?

No — it is a typographic wordmark composed solely of the letters and an exclamation mark.

What colors are used in the logo?

A solid vivid red for the letters on a white background.

Is the wordmark uppercase or lowercase?

The wordmark is rendered in all uppercase letters and ends with an exclamation mark.

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