YSS Logo

A rounded rectangular badge on a white field with a layered black/white outline and a thin red inner frame. Dominating the center-left is a large, italicized, geometric red wordmark reading "YSS" with black outlines and a short red curved s...

Logo

Rounded rectangular badge with large red 'YSS', smaller 'SUSPENSION' and black-and-white checkered stripe.
YSS logo

About YSS

A rounded rectangular badge on a white field with a layered black/white outline and a thin red inner frame. Dominating the center-left is a large, italicized, geometric red wordmark reading "YSS" with black outlines and a short red curved swoosh that sweeps down toward the lower-left corner.

Beneath the large letters is a smaller, condensed black wordmark reading "SUSPENSION". To the right of that word are three narrow vertical bars in yellow, red and black. The lower edge of the badge contains a horizontal black-and-white chequered racing stripe motif that reinforces a motorsport theme.

What's in it: checkered racing flag pattern curved racing swoosh

Shapes: rounded rectangle (badge) wordmark italicized/geometric letters curved swoosh chequered stripe

Style: bold motorsport geometric high-contrast flat colors

Text in logo: YSS SUSPENSION

Racing and speed — the chequered pattern and italicized wordmark evoke motorsport, performance and suspension components.

Colors

Extracted from the image. How we pick the colors →

Bright red
#E60012 · primary
Black
#000000 · primary
White
#FFFFFF · secondary
Yellow
#FFD200 · accent

Frequently asked

What text appears in the logo?

The logo displays the wordmark 'YSS' prominently with the smaller word 'SUSPENSION' underneath.

What industry does this logo suggest?

Visual cues (chequered flag, swoosh, bold wordmark) suggest motorsport/automotive and suspension components.

What are the main colors?

Bright red, black, white, with a small yellow accent.

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