Zabivaka mascot Russia 2018 World Cup Logo

Logo

Zabivaka mascot Russia 2018 World Cup logo

About Zabivaka mascot Russia 2018 World Cup

A cartoon anthropomorphic wolf shown in multiple action poses on a character sheet. The wolf wears clear sports goggles, a white T-shirt printed with the numerals "2018", blue short sleeves, and red athletic shorts; several poses include a black-and-white soccer ball and dynamic kicking or thumbs-up gestures.

The art style is bold, outlined and playful with flat color fills and expressive facial features (open mouth, visible tongue). The sheet shows the mascot from different angles and one close-up headshot; the repeated motif is the wolf in sporty motion with goggles and the "2018" wordmark on the shirt.

What's in it: wolf soccer ball goggles t-shirt shorts

Shapes: anthropomorphic character soccer ball (circle) wordmark on shirt multiple pose sheet

Style: cartoon mascot playful bold outline flat colors sporty

Text in logo: 2018

Sporty, energetic and playful — a friendly athletic wolf mascot associated with football and competition.

Colors

Extracted from the image. How we pick the colors →

White

#FFFFFF · primary

Red (shorts)

#D92B2B · primary

Blue (sleeves/goggles)

#2659B8 · secondary

Tan/cream (fur)

#C79A66 · secondary

Black (outlines/ball)

#000000 · accent

Zabivaka mascot Russia 2018 World Cup Logo History

This is Zabivaka, the official wolf mascot of the 2018 FIFA World Cup held in Russia; the name Zabivaka is Russian and roughly translates to "the one who scores." The character was presented as the tournament mascot and appears in promotional art and merchandise.