Dickies Logo

About Dickies

A red oval badge forms the background, containing a bold yellow curved band across its center with a series of small circular cutouts along its inner edge. Across the middle of the oval is a horizontally-oriented, rounded blue banner that extends slightly outside the oval's left and right edges.

Centered on the blue banner is the white italic wordmark “Dickies” in a heavy serif-like script. The badge and banner are outlined with a thin white stroke and an outer dark-blue border, giving the mark a layered, emblem-like appearance.

What's in it: curved yellow band (arc) small circular cutouts (rivets/dots)

Shapes: oval horizontal rounded rectangle (banner) wordmark outlined stroke

Style: vintage bold industrial emblem flat colors wordmark overlay

Text in logo: Dickies

The curved yellow band with rivet-like dots and the bold, utilitarian shapes visually evoke workwear, durability and industrial utility.