DreamWorks Animation SKG Logo

A single-color (blue) silhouette of a child sitting on the inner curve of a crescent moon, holding a fishing rod with the line dropping downward. The moon and child form a contiguous pictorial mark occupying the upper area of the compositio...

Logo

Blue silhouette of a boy sitting on a crescent moon fishing, with 'DREAMWORKS' and 'ANIMATION SKG' wordmark below.
DreamWorks Animation SKG logo

About DreamWorks Animation SKG

A single-color (blue) silhouette of a child sitting on the inner curve of a crescent moon, holding a fishing rod with the line dropping downward. The moon and child form a contiguous pictorial mark occupying the upper area of the composition.

Directly below the mark is a bold, serif wordmark in the same blue: a large uppercase line reading "DREAMWORKS" with a thin horizontal rule beneath it and a smaller centered line reading "ANIMATION SKG" under the rule. The design is centered on a white background and uses a classic, minimal silhouette style.

What's in it: child/boy crescent moon fishing rod

Shapes: crescent silhouette horizontal rule wordmark

Style: minimalist silhouette single-color serif wordmark classic

Text in logo: DREAMWORKS ANIMATION SKG

Evokes dreaming, childhood imagination and storytelling (child seated on a moon with a fishing rod).

Colors

Extracted from the image. How we pick the colors →

Royal blue
#0B5BA8 · primary
White
#FFFFFF · secondary

DreamWorks Animation SKG Logo History

DreamWorks was founded as DreamWorks SKG in 1994 by Steven Spielberg, Jeffrey Katzenberg and David Geffen; the boy-on-the-moon motif has been a long-standing signature mark of the company and its animation division.

Frequently asked

What does the boy-on-the-moon image represent?

Visually it suggests dreaming, childhood imagination and storytelling—a fitting motif for an animation studio.

What colors are used in this logo?

A single royal-blue silhouette and wordmark on a white background.

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