Hollister Co. Logo

A single, stylized dark-brown seagull silhouette appears above a rounded-rectangle panel. The bird is rendered as an organic, sweeping shape with two extended wings and no interior detail. Below the bird is a horizontally oriented rounded r...

Logo

Dark brown seagull silhouette above a rounded brown rectangle containing 'HOLLISTER' in uppercase gold letters.
Hollister Co. logo

About Hollister Co.

A single, stylized dark-brown seagull silhouette appears above a rounded-rectangle panel. The bird is rendered as an organic, sweeping shape with two extended wings and no interior detail.
Below the bird is a horizontally oriented rounded rectangle in the same dark brown; inside that panel is the uppercase wordmark "HOLLISTER" set in tall, condensed gold/yellow letters. The overall look is flat, minimal, and coastal-inspired.

What's in it: seagull

Shapes: rounded rectangle organic curved bird silhouette uppercase wordmark

Style: minimalist flat bold vintage-inspired

Text in logo: HOLLISTER

The seagull motif and warm, muted palette visually evoke a coastal / seaside lifestyle and casual surf-inspired apparel.

Categories

Fashion
Hollister Co. Clothing Fashion United States Hollister Co.

http://www.hollisterco.com

Colors

Extracted from the image. How we pick the colors →

Dark brown
#2B241F · primary
Gold / warm yellow
#CDA457 · accent
White (background)
#FFFFFF · secondary

Frequently asked

What colors are used in this logo?

A dark brown for the bird and panel, a warm gold/yellow for the wordmark, and white background.

Is there text in the logo?

Yes — the uppercase wordmark 'HOLLISTER' appears inside a rounded rectangle.

What does the bird represent visually?

A seagull silhouette that conveys a coastal, seaside or surf-inspired vibe.

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