Pringles Logo

About Pringles

A stylised cartoon head with a round white face, two small black oval eyes, a large twin‑lobed brown moustache and short brown hair tufts at the top. A small red bow tie sits beneath the head. Below the mascot is a large, curved yellow wordmark reading "Pringles" in a bold, playful type with tilted letters.

The artwork uses flat, high-contrast colours on a solid black background; elements are simple, bold and slightly retro in appearance, combining a mascot icon above with an integrated wordmark beneath.

What's in it: stylised human face/mask moustache bow tie

Shapes: circle (head) rounded moustache lobes bow tie curved wordmark

Style: cartoon retro flat bold playful

Text in logo: Pringles

A friendly, gentlemanly snack mascot — the moustache, bow tie and smiling face evoke a playful, approachable brand character associated with snack chips.