Xiaomi Logo
A flat, bright orange rounded-square tile containing a large white, geometric monogram composed of a stylized lowercase "m" immediately followed by a separate vertical bar representing an "i". The "m" is made of thick, blocky strokes with s...
Logo
About Xiaomi
A flat, bright orange rounded-square tile containing a large white, geometric monogram composed of a stylized lowercase "m" immediately followed by a separate vertical bar representing an "i". The "m" is made of thick, blocky strokes with softened inner corners; the overall mark is centered with generous padding to form an app-icon style badge.
The treatment is minimalist and flat with no gradients or outlines — just two solid colours (orange background, white glyph). Corners of the square are noticeably rounded, giving a friendly, mobile-app icon appearance.
What's in it: stylized letter m stylized letter i
Shapes: rounded square monogram geometric letterforms vertical bar
Style: minimalist flat geometric app-icon bold
Text in logo: mi
App-icon style monogram that reads as the letters "mi"; visually evokes a mobile app tile and brand monogram for consumer electronics.
Colors
Extracted from the image. How we pick the colors →
Xiaomi Logo History
Xiaomi Corporation is a Chinese consumer electronics and smartphone company founded by Lei Jun in April 2010. The "Mi" monogram (often shown as a white glyph on an orange rounded square) is the company's primary brand mark and is widely used as its app icon and product logo.
Frequently asked
What do the letters 'Mi' stand for?
Xiaomi states 'Mi' stands for 'Mobile Internet' and is also presented as 'Mission Impossible' in early company storytelling.
Why is the logo orange?
Orange is Xiaomi's chosen primary brand colour used for high visibility and consistent product/app identity.
Similar logos
Xiaomi (MI)
- olive
- silver
Xiaomi, also known just as MI is one of China's biggest consumer electronics manufacturer.
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