puma Logo
Logo
About puma Logo
The logo displayed is a simple yet iconic design consisting of a silhouette of a leaping puma, which is a large cat also known as a cougar or mountain lion. The puma is depicted in mid-jump, with its body curved as though it is leaping from right to left. The silhouette is sleek, conveying a sense of dynamism and athletic grace. The logo is typically rendered in a solid color, which can vary depending on the background but is often shown in black or a dark shade for contrast against a lighter background. There is no accompanying text within the image itself, making the jumping puma the sole focus of the design. This minimalist approach ensures the logo is easily recognizable and can be scaled to any size without losing clarity. The puma's detailed features, such as facial characteristics or fur texture, are not shown, emphasizing a clean and modern feel that is synonymous with the brand's identity. The logo is universally associated with sportswear, footwear, and athletic equipment, symbolizing speed, power, and agility.
The puma logo is a fashion logo made up of around 1 different colors.
The puma logo is quite a simple logo made up of just one shape, it consists of just 1 rectangle.
The puma logo is a Puma, Fashion and Germany logo.
puma Logo Information and History
The Puma logo is a famous example of a sports brand. The logo features a lion-like big predator cat performing a jump. The logo can be used to communicate strength, velocity, and movement. In addition to being a commercial success, the puma logo has a tangled history, dating back to the founding of the company. Its origins are linked to the company's founder, Rudolf Dassler, who had several affairs with women in his earlier years.
The Puma logo was first introduced in 1948 with a cat-like figure leaping through the letters. The name "Puma" was an abbreviation for Rudolf Dassler's university nickname. Dassler intended for the Puma brand to be associated with a cat-like quality. Today, the Puma logo represents unlimited potential and possibilities. The iconic cat logo of Puma has inspired athletes for decades.
The logo evolved over the years, changing its appearance and use of colors. In 1957, Puma introduced a transparent formstrip on the word "puma." Eight years later, they changed the logo back to its classical form, with the iconic cat. The form-strip, originally used for reinforcing the sides of football boots, later became the identity sign for the brand. The name Puma is also the company's slogan.
The modern version of the Puma logo is recognizable and minimal, and was originally black and white. Lutz Backes, the designer of the logo, was responsible for creating the current, modern-day Puma logo. This design is a clean, modern version of the previous one, with the inscription 'Puma' incorporating the brand's name as an extra accent. It's also notable that the design has become softer over the years.
Basic Colors
We've taken a look at the image and pulled out some colors that are common across lots of logos. The colors below aren't the exact colors found in the image, but approximations to common colors.
Advanced Colors
We've extracted the below 'advanced colors' from the logo. These should be much closer to the actual colors found in the logo. Our extractor tries to only take the main colors of the image and tries to ignore shading on anti-aliasing or shadows. This generally leads to better results, but in some circumstances you might find a few unusual colors being pulled from the logo.
Hex Colors
The below are the hex colors that are found in the logo. You can assume that these are the actual colors used in the logo. Our color extraction tool that takes the colors from the logo tries to ignore anti-aliasing and shadows, so you may sometimes find a slightly odd result, but this is rare. These colors should be very similar to the Advanced Colors, but you'll notice subtle differences. If you're interested in the exact color then use the hex, but if you're trying to describe the logo then use the Advanced Color or the Basic Color above.
Similar Logos
The following logos are similar to this logo.
